Right along Haeundae Beach, just in front of Blue Line Park, the official shop Miffy Store Haeundae (미피스토어 해운대점) opened on June 6, 2026. The Dutch picture-book bunny now has her own seaside flagship in Busan — an easy detour on a beach walk and a fresh photo spot. To celebrate the opening, the store is rolling out a “Stationmaster Miffy” limited collection themed on Busan’s coastal sightseeing train.
The shop is actually a relocation: the Miffy Store that used to live inside the big Piaak (피아크) cafe complex on Yeongdo Island has graduated into a standalone storefront right in front of Blue Line Park. With the Beach Train and Sky Capsule running just outside, it slots naturally into the standard Haeundae sightseeing loop.
